C.C. Silver & Gold Inc., a local precious metals and coin dealer, is introducing a new product line, Tooth Fairy Tokens. This one year marketing plan aims to clearly define the business goals of this new venture by outlining the…
C.C. Silver & Gold Inc., a local precious metals and coin dealer, is introducing a new product line, Tooth Fairy Tokens. This one year marketing plan aims to clearly define the business goals of this new venture by outlining the company's current market position and providing it with a competitive marketing strategy that relies on niche market opportunities and established supplier relationships. By providing the firm with a solid foundation of research and direction, this marketing plan will help the company achieve its goals of gaining a market presence and increasing company revenue within the first three years of introduction.
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This is a business analysis of a small fashion jewelry importer. The analysis is primarily done from a Supply Chain Management perspective while also analyzing the company's marketing department.
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This thesis conducts research into the emissions from ocean going vessels and the ports that they dock at and current methods that are being pursued to help reduce the environmental impact of the ocean shipping industry. The main emissions from…
This thesis conducts research into the emissions from ocean going vessels and the ports that they dock at and current methods that are being pursued to help reduce the environmental impact of the ocean shipping industry. The main emissions from the industry analyzed are particulate matter, oxides of nitrogen, oxides of sulfur and greenhouse gases. One method of reducing the environmental impact of the industry is through the improvement of the vessels. The vessels are currently being improved through the exploration of using liquefied natural gas (LNG) instead of bunker fuel. It has been found that LNG takes up less space, costs less, and has fewer emissions compared to bunker fuel, making it an ideal replacement as a fuel source. In addition to changing fuel sources, the International Maritime Organization (IMO) has created emission control areas around the United States and its territories mandating the use of ultra-low sulfur diesel within a certain range of land. There are two emission control areas with one being for the United States, Canada, and the French Territories of North America and the other for Puerto Rico and the U.S. Virgin Islands. For the North American nations it is 200 nautical miles, while for Puerto Rico and the U.S. Virgin Islands it is 50 nautical miles. This is an external pressure encouraging current shipping companies to switch to LNG as a fuel source. A second method of reducing the environmental impact of the ocean shipping industry is to improve the ports. The ports are being improved by utilizing alternative maritime power, reducing the emissions of vehicles at the ports, and engaging all of the stakeholders of a port. Alternative maritime power (AMP) is the use of shore-side power sources to power the auxiliary engines of vessels while they are hotelling, at dock. AMP is also referred to as cold-ironing and is effective in reducing emissions from vessels because the auxiliary engines are powered by electricity as opposed to fuel. This is an expensive option to pursue because of the high investment costs, but the Carl Moyer Program provides analysis for the cost-effectiveness of projects to justify the high costs. The second facet of port improvements is decreasing the emissions from all vehicles at the ports. The Port of Los Angeles has gradually been phasing out trucks with old engines and even banning them from entering the port. Cargo handling equipment has seen similar restrictions to reduce emissions. Finally locomotives have seen requirements implemented causing them to improve their engines while implementing idling restriction technologies as well. These improvements have yielded tangible and effective results for the Port of Los Angeles. These initiatives have resulted in a decrease in emissions from the port since their inception in 2005 to 2011 (2011 being the last year that data is available). In that time frame diesel particulate matter has been reduced by 71% at 634 tons, NOx has been reduced by 51% at 8,392 tons and SOx has been reduced by 76% at a total of 4,038 tons. The final part of port improvements this paper looks into is the integration and engagement of all stakeholders. The Port of Los Angeles has all but approved the Southern California International Gateway Project (SCIG) by Burlington Northern Santa Fe (BNSF) Railway. This project included the cooperation of BNSF, local unions, and local politicians to create a new rail yard that contains the highest sustainability standards for any rail yard. SCIG will employ numerous local people, require trucks to take alternative routes, reduce the amount of trucks on the highway, and help get products to consumers more competitively and efficiently. This will result in reduced emissions, decreased noise pollution, and less traffic congestion on Los Angeles highways. In conclusion it was found that real, effective, and cost-effective projects are being undertaken to improve the environmental impacts of the ocean shipping industry.
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Image stabilization is a highly desired feature for many systems involving cameras. A camera stabilizer effectively prevents or compensates for unwanted camera movement to provide this stabilization. The use of stabilized camera technology on board aerial vehicles is one such…
Image stabilization is a highly desired feature for many systems involving cameras. A camera stabilizer effectively prevents or compensates for unwanted camera movement to provide this stabilization. The use of stabilized camera technology on board aerial vehicles is one such application where the stabilization can greatly improve the overall capability of the system. The requirements for such a system include a continuous control algorithm and hardware to determine and adjust the camera orientation. The topic of developing an aerial camera control and electronic stabilization system is thus explored in the contents of this paper.
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The rationale behind this thesis is grounded in nearly two years of experience interning at UTC Aerospace Systems (UTAS). I was able to gain a wide exposure to different facets of the supply chain management organization during my time as…
The rationale behind this thesis is grounded in nearly two years of experience interning at UTC Aerospace Systems (UTAS). I was able to gain a wide exposure to different facets of the supply chain management organization during my time as an intern, from strategic sourcing and commodity management, to tactical procurement and supplier development. In each of these respective areas, I observed a variety of initiatives that did not reach their full potential because employees were not provided the tools for success. One of these areas in particular is the New Product Introduction (NPI) process management, in which there is not a standard process for program managers to follow from start to finish. I saw this as an opportunity to hone in the scope of my thesis research and experience at UTAS to improve a process and provide standard work and tools for it to be consistently executed. The current state process is not formalized \u2014 it merely tracks certain metrics that are not necessarily applicable to the overall health of the program because they do not monitor the progress of the program. This resulted in heavy costs incurred from inadequate planning, a skewed timeline, and customer frustration. The aim of the desired state NPI process is to gather cross-functional expertise and weigh in, adhere to a strict entry to market timeline, and increase customer satisfaction, all while minimizing costs incurred throughout the life of the program. The dominant output of this project will be a cross-functional flow chart of the process for each group to follow and standard work and tools to support the process across a variety of NPI program applications.
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The purpose of our study was to examine the effectiveness of a cycling intervention on body composition in adolescents with Down syndrome (DS). Participants completed one of three interventions over eight consecutive weeks. The interventions were: 1) Voluntary Cycling (VC),…
The purpose of our study was to examine the effectiveness of a cycling intervention on body composition in adolescents with Down syndrome (DS). Participants completed one of three interventions over eight consecutive weeks. The interventions were: 1) Voluntary Cycling (VC), in which participants cycled at their self-selected pedaling rate 2) Assisted Cycling (AC), in which the participants' voluntary pedaling rates were assisted with a motor to ensure the maintenance of 80 rpms. 3) No cycling (NC), in which the participants acted as controls. Participants in the AC intervention did not decrease body fat or increase lean body mass however they did maintain these measures during the intervention as compared to the VC and NO participants who increased body fat and decreased lean body mass. These statistics were not exactly as expected nor were they statistically significant. Future research will try to replicate this data with statistically significant values for more cycling adolescents with DS using more randomized intervention groups.
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