Proposal to Implement Motion Picture and Television Industry Business Resources at Arizona
State University
The motion picture and television industry is more than just lights, camera, and action. This $2 trillion dollar industry would not be able to function without the business behind the camera. Everything from content distribution, media sales, marketing, accounting, and finance goes into the creation and success of a television show and movie. At Arizona State University, there are currently not enough resources for students pursuing the business behind the motion picture and television industry. With in-depth knowledge and research of the industry, we will provide background on the industry as a whole and then a structured business degree that will be integrated within the W. P. Carey school of business.
- Author (aut): Daniels, Tessa
- Co-author: Jenq, Natalie
- Thesis director: Ostrom, Amy
- Committee member: Blum, Nita
- Contributor (ctb): Barrett, The Honors College
- Contributor (ctb): Department of Management and Entrepreneurship
- Contributor (ctb): Department of Marketing
- Contributor (ctb): Dean, W.P. Carey School of Business