Mims PowerPoint Presentation (Spring 2022)
Liga MX soccer is on the rise with 18 clubs that are part of the league. The league has had some hardships with acquiring sponsorship. Two big sponsors for the league are BBVA Bancomer and Voit. The focus of this marketing plan is to look at current trends and factors that are associated with the league. Recommendations are given for the league to acquire sponsors to help the league continue to grow and succeed.
- Author (aut): Mims, Ambreiah
- Thesis director: Lee, Christopher
- Committee member: Eaton, John
- Contributor (ctb): Barrett, The Honors College
- Contributor (ctb): Department of Psychology