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The research titled “A Comparative Analysis of Museums in Paris, Barcelona,

and Phoenix” critically reviews six museums in three culturally diverse countries. This research looks at features within marketing, space, and branding which may or may not differ depending on socio-cultural

The research titled “A Comparative Analysis of Museums in Paris, Barcelona,

and Phoenix” critically reviews six museums in three culturally diverse countries. This research looks at features within marketing, space, and branding which may or may not differ depending on socio-cultural factors, histories, traditions, etc. in Spain, France, and the United States. A conclusion is formed around the identity of each museum through the variables of marketing, space, and branding.
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    Title
    • A comparative analysis of museums in Paris, Barcelona, and Phoenix
    Contributors
    Date Created
    2016
    Resource Type
  • Text
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    Note
    • thesis
      Partial requirement for: M.S.D., Arizona State University, 2016
    • bibliography
      Includes bibliographical references (pages 87-103)
    • Field of study: Design

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    by Libby A. Weiler

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