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Description
Abstract This thesis analyses the use of new media by the student movement group #YoSoy132 during the Mexican general elections of 2012. It evaluates the development of the group before speculating on its long term viability and the dependency on the media.
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Barrett Honors College theses and creative projects are restricted to ASU community members.

Details

Title
  • A Study of #YoSoy132's Social Media Use in Mexico
Date Created
2014-05
Resource Type
  • Text
  • Machine-readable links