A Sunrise on a New Future: How the Sunrise Movement is Reshaping Environmental Activism

Environmental activism has played a major role in American politics since the late 1800s, with major victories including the National Park Service Organic Act of 1916 that established the National Park Service to help protect parks and monuments, the Clean Air and Clean Water Acts of the 1960s and 1970s, and the phase-out of ozone depleting chemicals in the 1990s. Yet mainstream activism has stagnated in recent years, facing a variety of problems such as continuing to perpetuate a corporate system in which frontline and minority communities are left behind and only focusing on traditional methods like lobbying and indirect activism that fail to generate mass public support. In contrast, the Sunrise Movement is a new youth-oriented environmental and social organization that has become prevalent in the last five years for their aim to combat both climate change and socioeconomic inequalities through the Green New Deal. With the growing need for climate action that is fair and equitable, this project intended to contextualize the Sunrise Movement within past and current environmental movements as well as the current environmental and political climate in order to then investigate how Sunrise operates and their level of effectiveness in promoting the Green New Deal. I performed a literature review of both past and present news articles as well as journal articles in addition to interviewing experts in the theory and practice of activism to characterize the three waves of environmentalism and lessons learned, the current political sphere and what mainstream activism is working toward, and Sunrise itself. While mainstream and localized radical activism had victories and a certain degree of effectiveness, their lack of inclusivity has failed to encourage the mass mobilization needed for long-term climate legislation. The Sunrise Movement distinguishes itself through disruptive activism and direct engagement: disruptive by challenging the status quo of profit over people, the two party system where both groups are moving toward the right, and the whiteness and liberal locations of the mainstream environmental movement; direct by working with partners across the environmental, social, and labor sphere and working with actionable, hands-on items that encourage participation. Though they have major limitations like ensuring that they are as inclusive as they recognize an environmental movement must be and the risk of being seen as a partisan organization, Sunrise shows that the attitude of the public is moving in favor of the climate and social equity.